We’ve lost patience for clunky apps. Entertainment must be instant. With fast...

https://direct-wiki.win/index.php/What_Makes_a_Platform_%E2%80%98Optimized_for_Smartphones%E2%80%99_in_Real_Terms%3F

We’ve lost patience for clunky apps. Entertainment must be instant. With fast loading that respects our time and personalization that surfaces what we actually want, anything less feels like a chore. If an app fails to deliver in two taps, we’re gone