Traditional SEO relies on blue links, but AI search shifts the game toward...

https://www.bookmark-url.win/the-search-landscape-shifted-you-no-longer-just-fight-for-blue-links-users

Traditional SEO relies on blue links, but AI search shifts the game toward answer engines. Users now get direct answers from ChatGPT or Perplexity instead of visiting websites. This shift creates zero-click traffic that traditional analytics ignore