Rank tracking is obsolete. AI Overviews have cut EU CTRs by 30%, making...

https://mag-wiki.win/index.php/The_Death_of_the_Click:_Building_the_Internal_Case_for_Visibility-Based_SEO_KPIs

Rank tracking is obsolete. AI Overviews have cut EU CTRs by 30%, making zero-click results the new reality. We’re moving to AI visibility tracking via live dashboards and schema-first content. Stop chasing vanity rankings and start owning the answer