Most agencies are stuck in the 30 percent margin trap with retainer work. If...
https://wiki-burner.win/index.php/The_Agency-as-Lab_Model:_Why_Service_Margins_Are_a_Trap
Most agencies are stuck in the 30 percent margin trap with retainer work. If you turn your internal workflows into simple software, you can push your margins toward 70 percent. Treat your agency like a lab and stop trading your time for revenue.