After a SaaS pricing change, companies often face a tough choice: accept a...
https://jasperssuperbcolumn.trexgame.net/pricing-elasticity-by-segment-how-do-teams-estimate-it
After a SaaS pricing change, companies often face a tough choice: accept a conversion drop or aim for a revenue lift. One study showed a 31% fall in conversions but a 22% increase in revenue